10 Original Ideas to Create the Perfect Sign for your Company
Trade Show Signs Tysons, VA
There is no doubt that in recent years many companies have focused especially on digital marketing, leaving aside the conventional ways of advertising, such as commercial signs.
Commercial signs are a way to achieve visibility and draw the attention of present and future customers when you choose to open a physical store. Company posters are a fundamental element to build the brand image.
Therefore, the design, the colors, and the typography are important, because, through the label, the personality of the brand will be given. with commercial signs will be identifiable from afar, will be recognized by customers, and, if creatively designed, will arouse curiosity and generate interest.
Company signs must comply with the brand image, of course, the line must follow a common thread: the same colors, the same typography, and the same composition propose the same spirit.
But they do not necessarily have to reproduce the logo exactly (although we repeat, it must be consistent). That is why it is important to create original, striking and different company posters and signs .
1. Customize business signs
To create company posters, the corporate colors of your brand are adapted to personalize the labels. A personalized sign will reflect the philosophy and values of the company, without needing to be just a copy of the logo.
When you customize the sign you are differentiating yourself from the rest, since nobody else has the combination of your colors or your typography.
2. Use corporeal letters
The corporeal letters are ideal for company signs because they are more visible and striking. They incorporate lighting, which means that they will be visible day and night.
They are fully customizable and can be used on the main sign and on the interior walls of the business. The possibilities are endless.
3. Glassware labeling
The designs can be very striking and glass business Trade Show Signs Tysons, VA are very fashionable. In them, you can place information about the services and products you offer.
4. Use tarps
Canvas is widely used in company banners. You can place them on a wall of your store, in the windows, or in front of a stand, if you attend a fair. What we want to highlight is its versatile and transportable quality.
5. Methacrylate
Company signs in methacrylate are flexible and versatile, ideal in the signage sector. They are plates that you can literally place anywhere, indoors or outdoors, as they are highly resistant to weather.
These plates are completely customizable and are the perfect option if you want a modern image for your brand.
6. Wood
Wood is a delicate material with a great personality. That is why many brands choose it to make their commercial signs, which project a natural and environmentally friendly image.
When it is well treated, it can be placed outdoors without any problem.
7. Cork
Cork is very easy to work with and is ideal for creating corporeal letters. It is perfect to place in windows, shop windows, and counters, and for offers and promotions. Its only disadvantage is that it is only suitable for interiors.
It helps to convey a natural, vintage, and eco-friendly image, and sometimes even minimalist.
8. Luminous sign
LED lighting is, without a doubt, the lighting of the future. When adapted to business signage, the possibilities are vast.
Illuminated company signs are very effective in highlighting a brand, they add brightness and colors, and most importantly, they are energy efficient. Retro or avant-garde, these types of posters will give you great visibility.
9. Label the vehicle
Of course, if the company has a vehicle, be it a motorcycle, car, van or truck, you can turn it into a mobile poster, using the same typography and corporate colors.
10. Lightboxes
Lightboxes are a very effective type of illuminated sign to attract attention. It is a panel that can be painted and to which you can adapt a digital print or leave an aluminum finish.
These are ideas that will help you design the sign that best suits your needs.
When in doubt, it is always important to ask. Remember that to avoid problems and resolve doubts, maintain fluid communication with the online printing company where you will send your work to be printed, in this way you will ensure that the work goes as planned and you will not get any surprises.
At Development Media we carry out all the phases of a graphic project, from conceptualization, creativity, graphic design, and layout. Our creatives advise on the production of the work and make the final art to send to print.
In our Low Print department, once we receive any print job, we carry out great supervision of the printing and production processes, until the delivery of the project to the hands of our clients to ensure that the final result is ideal.